Ideas & Insights
Welcome to the blog, where we discuss recent marketing communications news, offer up ideas, and share insights.
Why Should Nonprofits Spend Money on Marketing Consulting?
Nonprofits budgets are lean and marketing is often seen as an expense, when it is ...
Using Marketing to Increase Patient Acquisition
Patients are smart! They'll do their research before choosing a physician. Colleen Kendrick shares how ...
Reputation Management for Physicians & Medical Practices
Reputation management is crucial for physicians and medical practices to maintain a positive image and ...
Growing Your Healthcare Practice with Marketing
Marketing is a long-term investment, not a one-time effort. Learn from Colleen Kendrick how effective ...
Building Your Personal Brand as a Physician
Building your personal brand as a physician can help you distinguish your practice from hundreds ...
Integrated Marketing Plans
Since healthcare providers typically use a combination of online and offline tools to market their ...
